{"id":61760,"date":"2017-03-15T07:30:10","date_gmt":"2017-03-15T05:30:10","guid":{"rendered":"http:\/\/www.mygolfway.com\/?p=61760\/"},"modified":"2017-03-15T01:06:16","modified_gmt":"2017-03-14T23:06:16","slug":"bridgestone-golf-the-bfit-golf-ball-fitting-launch-monitor-app-unveiled","status":"publish","type":"post","link":"https:\/\/mygolfway.com\/en\/bridgestone-golf-the-bfit-golf-ball-fitting-launch-monitor-app-unveiled\/","title":{"rendered":"Bridgestone Golf \u2013 The BFIT Golf Ball Fitting launch monitor app, unveiled"},"content":{"rendered":"<p><a href=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-61750\" src=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-1.jpg\" alt=\"\" width=\"640\" height=\"480\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-1.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-1-300x225.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><strong>March 15, 2017 &#8211; Bridgestone Golf<\/strong> \u2013 innovator and manufacturer of premium golf balls, clubs and accessories \u2013 introduces the <strong>BFIT golf ball fitting app<\/strong>, designed to help players and instructors quickly and easily identify the Bridgestone ball best suited to benefit the user.<\/p>\n<p>BFIT is now available for\u00a0iOS devices through the App Store\u00a0and will be coming to Android in the very near future. In development for more than five years, the technology in modern smartphones has finally reached a point where it can deliver against the original concept. The app records video of the user\u2019s swing and analyses it to provide swing speed, ball speed, launch angle, carry distance and total distance. Using this information BFIT will recommend the perfect golf ball for the user\u2019s game.<\/p>\n<p>The app was beta tested by attendees of the<strong> 2017 CES Show<\/strong> and was overwhelmingly praised, and Bryson DeChambeau showed it off in video at Las Vegas:<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/Vybzl5I4F14?rel=0\" width=\"640\" height=\"360\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<blockquote><p><em>\u201cFor the past decade we have separated ourselves from all other manufacturers by truly mastering the art of golf ball fitting, as it is an absolutely crucial aspect of optimizing performance,\u201d<\/em> says <strong>Adam Rehberg<\/strong>, Bridgestone Golf Ball Fitting.<\/p>\n<p><em>\u201cWith the BFIT app we\u2019re removing any barriers to ball fitting, as players will no longer need to come to special events or spend money on fancy launch monitors, we\u2019re giving everyone all the necessary tools for free.\u201d<\/em><\/p><\/blockquote>\n<p>The app can be used virtually anywhere, including a driving range or on the course. All that is needed is a partner to record the user\u2019s swing and follow the simple on-screen steps to retrieve launch conditions. Once completed, the app will recommend a specific model of golf ball and players can share their data and findings through social media channels.<\/p>\n<p><a href=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-61752\" src=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-2.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-2.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-2-300x169.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<blockquote><p><em>\u201cWith my technology and physics background, the BFIT app is perfect for me,\u201d<\/em> says <strong>Bryson DeChambeau<\/strong>. <em>\u201cThe success of Bridgestone\u2019s ball fitting program has benefited many over the past decade, but the masses deserve to experience how valuable this process is and the app allows maximum inclusion for golfers of all skill levels.\u201d<\/em><\/p><\/blockquote>\n<p>Bridgestone first introduced a proprietary\u00a0<strong>Ball Fitting<\/strong> system in 2007 and uses the data gathered to drive research and development. This real-world understanding of player needs was a catalyst in the creation of the company\u2019s most popular offerings, including the recently launched <strong>e6 SOFT<\/strong> and <strong>e6 SPEED<\/strong> series, as well as many more.<\/p>\n<p><a href=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-3.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-61756\" src=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-3.jpg\" alt=\"\" width=\"640\" height=\"360\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-3.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2017\/03\/Bridgestone-Ball-Fitting-App-3-300x169.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p>Bridgestone\u2019s professional staff features 14-time major championship winner <strong>Tiger Woods<\/strong>, FedExCup champion <strong>Brandt Snedeker<\/strong>, Olympics bronze medallist <strong>Matt Kuchar<\/strong>, Masters winner <strong>Fred Couples<\/strong>, three-time major champion <strong>Nick Price<\/strong> and rising stars <strong>Bryson DeChambeau<\/strong> and <strong>Hudson Swafford<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>March 15, 2017 &#8211; Bridgestone Golf \u2013 innovator and manufacturer of premium golf balls, clubs and accessories \u2013 introduces the BFIT golf ball fitting app, designed to help players and instructors quickly and easily identify the Bridgestone ball best suited to benefit the user. BFIT is now available for\u00a0iOS devices through the App Store\u00a0and will [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":61755,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[140,155],"tags":[617,620,2787],"class_list":["post-61760","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-golf-social-media","category-holiday-golf-en","tag-bridgestone-golf","tag-bridgestone-golf-en","tag-bryson-dechambeau"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bridgestone Golf \u2013 The BFIT Golf Ball Fitting launch monitor app, unveiled - MyGolfWay<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mygolfway.com\/en\/bridgestone-golf-the-bfit-golf-ball-fitting-launch-monitor-app-unveiled\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bridgestone Golf \u2013 The BFIT Golf Ball Fitting launch monitor app, unveiled - MyGolfWay\" \/>\n<meta property=\"og:description\" content=\"March 15, 2017 &#8211; Bridgestone Golf \u2013 innovator and manufacturer of premium golf balls, clubs and accessories \u2013 introduces the BFIT golf ball fitting app, designed to help players and instructors quickly and easily identify the Bridgestone ball best suited to benefit the user. 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