{"id":54128,"date":"2016-09-29T17:37:12","date_gmt":"2016-09-29T15:37:12","guid":{"rendered":"http:\/\/www.mygolfway.com\/?p=54128"},"modified":"2016-09-29T17:37:12","modified_gmt":"2016-09-29T15:37:12","slug":"adidas-golf-new-long-term-deal-agreement-with-dustin-johnson","status":"publish","type":"post","link":"https:\/\/mygolfway.com\/en\/adidas-golf-new-long-term-deal-agreement-with-dustin-johnson\/","title":{"rendered":"adidas Golf \u2013 New long-term deal agreement with Dustin Johnson"},"content":{"rendered":"<p><a href=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2016\/09\/adidas-Golf-Dustin-Johnson.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-54124\" src=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2016\/09\/adidas-Golf-Dustin-Johnson.jpg\" alt=\"adidas-Golf-Dustin-Johnson\" width=\"640\" height=\"480\" srcset=\"https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2016\/09\/adidas-Golf-Dustin-Johnson.jpg 640w, https:\/\/hundreds-wordpress-uploads.s3.amazonaws.com\/mygolfway\/uploads\/2016\/09\/adidas-Golf-Dustin-Johnson-300x225.jpg 300w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<p><strong>September 29, 2016 &#8211; adidas Golf<\/strong> and <strong>Dustin Johnson<\/strong> today announced a new multi-year apparel and footwear deal.\u00a0 2017 will mark the company\u2019s tenth year collaborating with the <strong>2016 PGA of America Player of the Year<\/strong> Award and <strong>Vardon Trophy<\/strong> recipient, <strong>2016 US Open Champion<\/strong>, Top American and #2 Player in the World.<\/p>\n<blockquote><p><em>\u201cDJ\u2019s scoring and legendary ball striking draw huge galleries and substantial television exposure, which are critical to the promotion of our apparel and footwear\u201d,<\/em> said <strong>Jeff Lienhart<\/strong>, Executive Vice President of adidas Golf.<\/p>\n<p><em>\u201cWe believe his US Open Championship is the first of many Majors to come, which will make him an even bigger star.\u00a0He is the perfect athlete for our team to test innovative product solutions and his feedback will continue to influence our design decisions.\u201d<\/em><\/p><\/blockquote>\n<blockquote><p><em>\u201cadidas Golf is more than a sponsor\u201d,<\/em> said <strong>Dustin Johnson<\/strong>.\u00a0 <em>\u201cThey have been with me since the start of my career; we\u2019ve collaborated, created and celebrated together.\u00a0I\u2019m grateful for the support adidas Golf has given me and I look forward to seeing what we can do together moving forward.\u201d<\/em><\/p><\/blockquote>\n<p><strong>adidas footwear and apparel<\/strong> are designed to optimise an athlete\u2019s performance. In golf, the most important measure of performance is speed, which translates to distance and Johnson\u2019s jaw dropping drives have him hunting for titles every week. <strong>adidas Golf apparel<\/strong> frees Johnson\u2019s 6\u20194\u201d frame to produce his Tour-leading distance, while his use of <strong>TOUR360 BOOST shoes<\/strong> have helped catapult <strong>adidas Golf footwear<\/strong> to the #2 market share position in the US*, as well as solidifying the #2 position in the UK and France**.<\/p>\n<blockquote><p>*Market Share information is based on Golf Datatech US Retail Reporting (golfdatatech.com) \u2013 On\/Off Course dollar share from January \u2013 June, 2016<\/p>\n<p>**Market Share information is based on Golf Datatech retail audit, on\/off course combined \u2013 January-June, 2016<\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>September 29, 2016 &#8211; adidas Golf and Dustin Johnson today announced a new multi-year apparel and footwear deal.\u00a0 2017 will mark the company\u2019s tenth year collaborating with the 2016 PGA of America Player of the Year Award and Vardon Trophy recipient, 2016 US Open Champion, Top American and #2 Player in the World. \u201cDJ\u2019s scoring [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":54122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[100,130,1648],"tags":[443,1643],"class_list":["post-54128","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-golf-apparel","category-pga-tour-en","category-taylormade-golf-en","tag-adidas-golf","tag-dustin-johnson"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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