{"id":17732,"date":"2013-07-29T13:01:47","date_gmt":"2013-07-29T12:01:47","guid":{"rendered":"http:\/\/labs.100x100.net\/mygolfway\/taylormade-golf-introduction-of-sldr-the-companys-longest-driver-ever\/"},"modified":"2013-07-29T13:01:47","modified_gmt":"2013-07-29T12:01:47","slug":"taylormade-golf-introduction-of-sldr-the-companys-longest-driver-ever","status":"publish","type":"post","link":"https:\/\/mygolfway.com\/en\/taylormade-golf-introduction-of-sldr-the-companys-longest-driver-ever\/","title":{"rendered":"TaylorMade Golf – Introduction of SLDR, the company\u2019s longest driver ever"},"content":{"rendered":"

\"New<\/strong><\/p>\n

July 29, 2013 –<\/strong> Following three weeks of buzz on the PGA and European Tours sparked by the release of a prototype driver<\/a>, TaylorMade Golf<\/a><\/strong> today announced the official arrival of SLDR<\/strong> \u2013 a revolutionary new club featuring a sliding weight system engineered to launch the golf ball high, fast and long. How long? Tests show that SLDR is the longest driver in company history.*<\/p>\n

Key to the leap in distance is a lower and more forward centre of gravity (CG) that promotes a hotter launch, low spin and faster ball speed. Similar to the impact the \u201cSpeed Pocket\u201d had on the performance of the RocketBallz fairway and Rescue clubs, TaylorMade engineers believe SLDR\u2019s low and forward CG placement will redefine driver distance.<\/p>\n

\"New<\/em><\/p>\n

\u201cWithout a doubt, this is the longest driver we have ever created,\u201d<\/em> said TaylorMade\u2019s Chief Technical Officer Benoit Vincent<\/strong>. \u201cOur expertise at positioning the CG low and forward sets us apart from our competitors, and is vital to making SLDR the spectacular distance machine that it is.\u201d<\/em><\/p><\/blockquote>\n

In addition to the low-forward CG benefits, SLDR also incorporates a complete reinvention of TaylorMade\u2019s movable weight technology (MWT), making it more effective and easier to use. SLDR features a blue, 20-gram weight<\/strong> that slides on a track located on the front of the sole.<\/p>\n

\"New<\/p>\n

Movable weight shifts the clubhead\u2019s CG horizontally toward either the heel, to promote a draw, or toward the toe, to promote a fade. SLDR delivers six millimetres of movement \u2013 that\u2019s 50% more than R1 \u2013 promoting a shot-dispersion range of up to 30 yards. The SLDR weight slides on a 21-point track system located on the sole of the club. To position the weight in any one of them simply loosen the screw, slide the weight to the point selected, then tighten the screw. Golfers can adjust for a \u201cdraw\u201d or \u201cfade\u201d by sliding the weight across the slider track into the appropriate position in as little as 10 seconds.<\/p>\n

The r7 Quad, first precedent nearly 10 years ago<\/strong><\/strong><\/p>\n

Nearly 10 years ago, TaylorMade brought to market its first movable weight driver, the r7 Quad<\/strong> \u2013which featured four small weight cartridges that could be used to change the head\u2019s CG location and influence ball flight. Since that release, TaylorMade has spent nearly 10 years searching for a way to improve and simplify MWT<\/strong>. The company believes SLDR\u2019s new sliding system is a significant leap forward in its quest to engineer a driver that offers outstanding performance with simple and intuitive technology.<\/p>\n

SLDR also incorporates TaylorMade\u2019s Loft-sleeve Technology<\/strong>, which allows the golfer to easily adjust the loft. Golfers can choose from 12 positions within a range of plus-or-minus 1.5 degrees of loft change. The more loft added, the more the face closes and vice-versa.<\/p>\n

In addition to its performance and easy-to-use MWT system, golfers will also take note of SLDR\u2019s look and sound. At address, golfers will see a driver that possesses a classic shape and a rich charcoal-grey crown colour that contrasts with a silver face to aid with alignment. At impact, the sharp and crisp sound that echoes from the tee box will undoubtedly be that of a TaylorMade driver.<\/p>\n

First three weeks on Tour<\/strong><\/p>\n